as a mentor for aspiring and early-stage entrepreneurs, i talk to a fair number who may have a great vision and a strong engineering background, but have a negative interest in the role of public speaking in business. i’m not suggesting that all have to be on the professional speaker circuit to succeed, but let me assure you that public speaking is a required business skill. dr. yager outlines in her book just a few of the reasons why an entrepreneur needs to overcome the fear, and master the art of speaking in public, and i’ve taken the liberty of adding a few occasions from my own business experience: dr. yager asserts that being able to speak in public is one of the five key business skills that can make or break your company, whether you are a new startup or an entrepreneur who’s been around for many years. the other four are: new product development, writing, time management, and sales/marketing. fortunately, the ability to be an effective speaker is based on communication skills that can be taught.
you can’t win as an entrepreneur working alone, and without speaking in public, just like you can’t build a business from your invention without good business skills. for an entrepreneur, the need arises as soon as you have your initial idea. i am the founder and ceo of startup professionals, a company that provides services to startup founders around the world. my background includes a 30-year track record… i am the founder and ceo of startup professionals, a company that provides services to startup founders around the world. i’m now in “give-back mode” as a mentor to startup founders, and an angel investor. in addition to blogging, i recently released my first book titled “do you have what it takes to be an entrepreneur?” you can contact me directly at firstname.lastname@example.org .
interestingly in a lot of the articles that i read, public speaking wasn’t mentioned as an essential skill. as well, you know that you’ll also potentially have conference speaking gigs (especially if your business is a success) and plenty of media opportunities where the reputation of your business is in your hands. in some cases, you may have hired someone else to do the speaking for you and delegated the opportunity. in other words, by mastering the art of public speaking you’ll see a noticeable improvement in your writing, communication, negotiation, influence, and relationships overall. the important question you should be asking yourself if you want to be even more successful in business is, have you ever been the presenter who tanked?
it’s awful when you realize that based on your own performance (and you can’t blame anyone else) there is no way on earth that your client would be willing to establish a business partnership with you. he, unfortunately, did such a horrid job of his pitch that he not only didn’t get many investors, but he was also told he needed to immediately fix his public speaking or he’d have to step aside as ceo. if you are pitching, networking, raising capital, managing people and/or closing sales then public speaking is an essential skill for you and if you want to be able to inspire your team, delight your customers and grow your empire you need to master it now! when you master the art of public speaking you’ll be able to consciously pick the words to say and establish a connection with people. public speaking skills give you the opportunity to step up and be noticed for what you can offer. michelle is a csp (the highest designation for speakers in the world), co-creator of the prsi (a world-first psychometric indicator that tests your persuasiveness at work), best selling internationally published author (wiley), and a regular commentator in print, radio, and online media.
steve jobs at stanford, 2005, via facebook as a mentor for aspiring and early- stage entrepreneurs, interestingly in a lot of the articles that i read, public speaking wasn’t mentioned as an essential skill. i’m 1. focus on the audience most entrepreneurs worry, “how will i look on stage?” they focus on, every entrepreneur needs to master public speaking (forbes), career advice: why public speaking is a critical skill (computer world), why you need to be a decent public speaker, 5 reasons everyone should take a public speaking course. whether you are right out of school or a veteran businessperson, public speaking is a great way to improve your skills and grow your business. the next time you get an opportunity to get behind the microphone, give it an enthusiastic yes!
network with entrepreneurs and potential clients. present live webinars to sell products and services. sell on stage. public speaking can help an entrepreneur become confident in their ability to handle one-on-one but with the right preparation, public speaking doesn’t have to be such a daunting , fretful experience. the chance to strut, public speaking skills not just important for presidential debates (dayton daily news), why you need to be a decent public speaker (us news & world report), entrepreneurship meaning, entrepreneurship meaning, entrepreneur spell
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