corporate communication course

in this course, you will define crisis, paracrisis, and the goals of crisis communication. in this course you will practice a disciplined, systematic approach to problem solving that helps ensure that your analysis of a problem is comprehensive, is based on quality, credible evidence, and takes full and fair account of the most probable counterarguments and risks. this provides rich opportunities for students to hone their communication and presentation skills in a practical way, and to learn from the efforts of others. professor glen dowell is an associate professor of management and organizations at the johnson graduate school of management.

enz received her phd from the fisher college of business at ohio state university and taught on the faculty of the kelley school of business at indiana university prior to arriving at cornell in 1990. risa mish is professor of practice of management at the johnson graduate school of management. in communication studies and russian in 1983 and her mba from johnson in 1994. professor glen dowell is an associate professor of management and organizations at the johnson graduate school of management. enz has taught courses in innovation and strategic management and is the recipient of both outstanding teaching and research awards. enz received her phd from the fisher college of business at ohio state university and taught on the faculty of the kelley school of business at indiana university prior to arriving at cornell in 1990. risa mish is professor of practice of management at the johnson graduate school of management. she is a director-at-large of the association for business communication.

you will then see the learning materials and instructions on how to use them. you will also learn to recognize the audience-based contexts of communication and discover the challenges of framing business communication in an ethical and effective manner. in this unit, you will learn how to analyze yourself and your audience to maximize your communication effectiveness. this unit will teach you how to create effective, ethical, and persuasive speeches.

every organization should have a crisis communication plan, and this unit will teach you the elements of a crisis plan and how to manage press conferences. this unit will examine the differences between a group and a team, and cover the lifecycles, member roles, and problem-solving characteristics of both units. to receive a free course completion certificate, you will need to earn a grade of 70% or higher on this final exam. to pass this course and earn a proctor-verified course certificate and official transcript, you will need to earn a grade of 70% or higher on the saylor direct credit final exam. saylor academy and saylor.org® are trade names of the constitution foundation, a 501(c)(3) organization through which our educational activities are conducted.

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