something we hope you’ll especially enjoy: fba items qualify for free shipping and amazon prime. the rules and practices for scrum―a simple process for managing complex projects―are few, straightforward, and easy to learn. in this illuminating series of case studies, scrum co-creator and evangelist ken schwaber identifies the real-world lessons―the successes and failures―culled from his years of experience coaching companies in agile project management.
gain the foundation in scrum theory―and practice―you need to: enter your mobile number or email address below and we’ll send you a link to download the free kindle app. a 30-year veteran of the software development industry, ken schwaber is a leader of the agile process revolution and one of the developers of the scrum process. ken authored agile project management with scrum and coauthored agile software development with scrum and has helped train more than 47,000 certified scrummasters. schwaber initiated the process management product revolution of the early 1990’s and also worked with jeff sutherland to formulate the initial versions of the scrum development process.
buckle up, because we’re about to “sprint” through an intro to scrum (you’ll get that joke by the end of this article, i promise). agile refers to a set of “methods and practices based on the values and principles expressed in the agile manifesto,” which includes things like collaboration, self-organization, and cross functionality of teams. “scrum can be used for any sort of complex project, the caveat is that it works best when there’s a concrete product being produced,” says david matthew, a certified scrum master for incentive technology group, “if you work in marketing and need to write copy for a project, it could definitely be beneficial for your team.” scrum has been used by everyone from the fbi, to marketing agencies, to construction crews. since you don’t need special training to get started, it’s really just a matter of learning the ropes on your own.
this is in regards to both the product being worked on, and the efficiency of the team itself. because it lets you collect feedback from users early on, helping guide development of the product to ensure a good fit with the user. the team decides how to fix these problems, with the intent of improving their efficiency in the next sprint. with scrum, you’re not creating more work for yourself; you’re being more efficient with your time so that you can spend less of it at the office and more time with the people and things you love.
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